跨境电商农产品出口研究
摘要：基于跨境电商农产品出口相对滞后的背景，分析我国跨境电商农产品出口的优势，阐述跨境电商农产品出口销售在发展态势、内外政策、经济环境方面的机遇，以及在人才队伍建设、品牌树立、物流技术、信息分享、信用监管、均衡发展领域的挑战，最后提出应对策略，旨在扩大跨境电商农产品出口，助力农村经济发展。
关键词：跨境电商；农产品；出口；脱贫
中图分类号：F7246文献标志码：A
文章编号：2095-5383（2019）01-0068-05
A Study on Agricultural Product Export through
Crossboard Ecommerce Platform
HU Donglin
（School of Applied Foreign Languages， Wuhu Institute of Technology， Wuhu 241000，China）
Abstract：Based on the backward situation of agricultural product export through crossboard Ecommerce platform， the strengths of agricultural product export through crossboard Ecommerce platform were analyzed， and the situation from the perspectives of opportunity and challenge were exlored. The opportunities include developing state， domestic and foreign policies， and economic environment. The challenges involve professionals recruitment and training， establishment of famous brand， logistic technology， information sharing， credit supervision and balanced development. Finally， the corresponding countermeasures were proposed to increase the agricultural product export through crossboard Ecommerce platform and in return further to boost economic development in rural areas.
Keywords： crossboard Ecommerce； agricultural products； export； poverty alleviation
近年来，随着国际贸易环境的变化，中国传统出口贸易增速有所减缓，但以跨境电商为代表的新兴贸易正快速發展。'从国家战略层面，以出口跨境电商振兴低迷的外贸市场，成为了国家经济发展的重要手段“ [1]，正成为中国经济新的增长引擎。在'互联网+“产业快速发展和国家提倡'全民创业、万众创业“的大背景之下，跨境电商开放、多维、高效的特点，使得农产品跨境出口企...
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